For retailers, this innovation is transformative. When I worked in retail after college, planograms (or POGs) were incredibly time-consuming. Every item and its position on the shelf was meticulously planned. However, in execution, aligning stickered labels (to the left of each item) was a massive challenge. Missing just one item on a 40-80ft shelf could disrupt the entire alignment of labels.
The smart labels with shelf sliders, as shown in the first photo, offer a significant advantage. While they don't address the problem of missing items, they provide flexibility. Store associates can now adjust the label positioning when missing stock appears, without the hassle of peeling off and re-sticking traditional labels. This is crucial because, in the past, misaligned or omitted labels meant the replenishment team might overlook placing items on the sales floor. This often resulted in items being put in the backroom rather than on the shelf.
The second innovation, the smart shelf (shown in photo #2), directly tackles the issue of missing items. During a shelf reset, this technology automatically arranges labels in the correct order and with perfect spacing for each item, regardless if items are missing during the reset. For store associates, this is revolutionary. Now they don't have to build a POG with instructions and labeled stickers -- they only have to place products to the left of the designated electronic label. They become shelf-stockers, not label tinkerers which could take weeks, no joke
What does all this mean to a BP'er? New products will make it to the floor asap, shelves will be full throughout the season, and we don't have to B about the dang price-checking apps not working anymore because we'll have real-time pricing integrity. How they handle clearance will be interesting though. They could easily do the same with a Clearance POG electronic shelf section, but this season they did keep a majority of clearance in-line with the original POG rather than another section -- at least at my stores.