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Opportunity strikes. Inflation in the media is a great time for them to do this and pad margins. Sent from my iPhone using Tapatalk

So here is my haul I did 4 separate orders and 2 of the HP for the double GWP. First time through the line it charged me $24.99 for the Forest Hideout because of the staircase so the manager had to override it. The Forest Hideout has the same seal codes as the first round so not another production run and manager said they definitely won’t have enough to make it until Wednesday when the castle comes out and most likely will be out before 5PM today, I guess for when people get off work. He said get here early if I want a castle as interest has been high and they didn’t get that many in. They did limit to 1 of each new set and I really wanted to grab another 40574 as that was gone from my wish list at 03:00. Not sure what happened to it online but he said they only got 1 case in so I am thinking 3-5 units, and by the time I got back in line they were gone.

Dang, I knew this was coming but some of these increases feel ridiculous. I just said to my wife: "Well, inflation has finally hit the [Keymomachine] household, Lego has raised prices 10-20%." She says, "yeah, but that means all the stuff in the basement just got that much better. It's like Forever stamps!"

Nice, making money already.

so is 75k in a month to much? asking for a friend...

When have they ever increased prices on existing sets? Or is that what mid-cycle means, middle of the sets life cycle, or did you mean middle of the year? They have always had price increases look at the modulars CC $140, GG $150 DO $160 and so on, but when the new year’s release came out the old models never got an increase. Interestingly UCS MILF was the same price in store and the price increases deffinetly did not deter the crowds. Not sure if it was the price increases or something else but while I was in the checkout line the manager who knows me well came up to me and said “We really appreciate your business get whatever you want”.

How much will this hurt LEGO? I know I will become significantly more selective about what I buy. Already working with a large backlog over here, so will likely only buy the new castle and just call it at that for a while. I think they would have commanded a small price increase and not seen a big drop off, but $240 for that R2D2 is just crazy.

Drove home from Michigan today, took a nap and then opened up Facebook Marketplace and saw this listing for $20: Now, if you look beyond the dust and the plane, there is a wall so I instantly offered to buy it, dust and all! Then while waiting for a response I confirmed what I suspected on Bricklink. That is Green Grocer for $20.

agree 100 % just wonder if lego stores will start discounting or will leave it to the retail channel (amazon, target, walmart, etc)

my store said the Disney haunted mansion (sold out), lego store (the only got 4 or 5) (sold out), James Bond (almost sold out) and peach's castle were the big sellers. While I saw some big sets being sold they tended to be old ones without price increases. They will run out of forest gwp today they believe. I bought an old larger non price increase set myself with a forest gwp.

However, you will receive a beat-up box because it will be shipped "naked".

Target still has several sets at old price, like Home Alone House and R2-D2. Sent from my iPhone using Tapatalk

It's at $240 now.

Maybe but when have they ever increased it by such a large amount in one go? Nothing subtle or gradual about this.

I don't think that this will hurt LEGO one bit. LEGO has consistently raised prices over the last 10-15 years and it hasn't seemed to hurt them yet. When I started reselling, there were very few sets with an MSRP over $100 and they were all exclusives (i.e., UCS, modulars, etc.). Now, LEGO has normalized price points between $100-$200 for non-exclusive sets and has a bevy of sets priced between $200 and $800.

Lego Christmas tree will not be a GWP. But it for $44.99.

Yes and WOW! I hope the held some back as a GWP for the Castle on Wednesday. Heading to the store now.

This is the one that made me almost choke on my coffee this morning.

Target still holding the line on Home Alone, Blacksmith, and Icons. Surprised Cantina went up as that wasn’t on any list I saw. Challenge find the new most overpriced set. Here are my 2 entries. Ninjago used to be the PPP bargain leader not sure what happened, and City this is just pitiful.

Forest Hideout is live.

some of these might be better to pick up with vip points and the forestmen hideout in the next week from lego.

Wow, deal of the day! Did 3 seperate orders of 1 each. Also from SD supposedly prior to the price increase but did not check: 76218 Sanctum Sanctorum for $200 ($50 off) 42144 Technic Material Handler for $120 ($30 off) 10302 Optimus Prime for $150 ($20 off) 75323 Justifier for $150 ($10 off) 75337 AT-TE for $130 ($10 off) 31332 Viking Ship and Midgard Serpent for $100 ($20 off) 31207 Floral Art for $70 ($10 off) 42145 Technic Airbus Rescue Helicopter for $200 ($10 off) 60336 City Freight Train for $180 ($20 off) 71775 Ninjago Nya Samurai X Mech for $100 ($20 off) 21187 Minecraft Red Barn for $90 ($10 off) 75332 AT-ST 4+ for $30 ($5 off) Looks like the theory of the price increase then always on sale might be true.

From SD just now: Preorder Sanctum Sanctorum for $200 https://www.target.com/p/lego-marvel-sanctum-sanctorum-76218-building-kit/-/A-84800204

Scored some $45 elf clubs and other half off sets

Hello Brickpickers, We are happy to announce our pre-order for series 23 collectible minifigures! As a member of this community, we are extending this special discount to you. Box of 36 = $149 Complete Set of 12 = $57 Shipping is FREE within the US ($25 for box and $15 for sets internationally - Canada $10 for set) Pre-order ships mid to late September. Please PM with your PayPal email address, and we will invoice you promptly. Happy building, Minifigures Plus

Mickey Mouse mini Disney Castle went to the 39.99 like shop Disney also. I believe it is still available from shop disney.

Some prices are live on Target Bookshop $200, Assembly Square $300, Expert cars $170, Ferrari $450, etc.