I believe they deleted it after the $100 sale. Probably saw no reason to bring a poorly performing set back.
A nice thought regarding the set. Being able to get a set for 50% off is particularly nice because there is almost no way we can lose on the set. The worst case, and an unlikely one, is that we break even only.
There is a review on The Brick Fan for the Jor-El promotional minifigure.
Here you can see a comparison shot between Jor-El and the current Superman minifigure. As you can see, they are not quite the same. >