newbiecollect Posted June 23, 2015 Share Posted June 23, 2015 http://time.com/3931946/lego-sustainable-materials/ Quote Link to comment Share on other sites More sharing options...
Popular Post GhostDad Posted June 24, 2015 Popular Post Share Posted June 24, 2015 http://time.com/3931946/lego-sustainable-materials/This sounds a lot like one of those vague pledges, with an effective date far in the future, that governments and corporations love to make. I really hope Lego isn't serious. As they say, if it ain't broke, don't fix it. Only about 5% of crude oil goes into plastic production, and there are far more wasteful uses for it than Lego. Say, disposable grocery sacks or those impossible to open clamshell packages that make small electronic devices inaccessible without the use of gardening shears.Not to be outdone, I've committed myself to being carbon positive by 2075. I'm assuming that by then I'll be able to gain photosynthetic properties by means of a revolutionary new gene therapy. 10 Quote Link to comment Share on other sites More sharing options...
forestgirl27 Posted June 24, 2015 Share Posted June 24, 2015 Did you guys see this? What do you think?http://www.huffingtonpost.com/2015/06/24/lego-plastic-sustainable-materials_n_7651190.html Quote Link to comment Share on other sites More sharing options...
dcdfan Posted June 24, 2015 Share Posted June 24, 2015 Yes. In the Lego going nonplastic thread... Quote Link to comment Share on other sites More sharing options...
Sauromosis Posted June 24, 2015 Share Posted June 24, 2015 "And if these new non-plastic legos degrade in 5 years, forcing you to buy more, we're okay with that" 2 Quote Link to comment Share on other sites More sharing options...
newbiecollect Posted June 24, 2015 Author Share Posted June 24, 2015 "And if these new non-plastic legos degrade in 5 years, forcing you to buy more, we're okay with that"I think that may be the idea here. biodegradable materials that last only a few months or years. Then there will be a constant market that they can sell to without the secondary market. Quote Link to comment Share on other sites More sharing options...
biking_tiger Posted June 24, 2015 Share Posted June 24, 2015 ...and any old-school ABS sets will be that much more valuable. Don't sell those HHs yet. I don't think LEGO is spending a billion to find biodegradable materials to "[force] you to buy more." One of the chief selling points of LEGO is it's collectability/value retention. TLG knows this. You buy more because it's desirable. 1 Quote Link to comment Share on other sites More sharing options...
gregpj Posted June 24, 2015 Share Posted June 24, 2015 I think that may be the idea here. biodegradable materials that last only a few months or years. Then there will be a constant market that they can sell to without the secondary market. No, that's not the gist of the article at all. The headline is sensational but the point of the article is sustainability... In terms of sourcing the material needed to make bricks in an environmentally sustainable way (ie using recycled materials, finding a substitute that doesn't rely on petroleum) and hints at possibly looking at how bricks could be recycled or reused at "end of life." Quote Link to comment Share on other sites More sharing options...
Achilles Posted June 24, 2015 Share Posted June 24, 2015 I bet parter-outers are dreading this. Quote Link to comment Share on other sites More sharing options...
asharerin Posted June 24, 2015 Share Posted June 24, 2015 Just a smart marketing campaign. Reminds me of Bezos with his drones just prior to the holiday shopping season in 2014. I have no doubt TLC is committed to pumping out as much Chinese plastic as they can in the near future. 1 Quote Link to comment Share on other sites More sharing options...
boxofcorey Posted June 24, 2015 Share Posted June 24, 2015 I bet parter-outers are dreading this. No one should be dreading something that MIGHT happen 10-15 years down the line. Quote Link to comment Share on other sites More sharing options...
justapilgrim Posted June 24, 2015 Share Posted June 24, 2015 2030 Quote Link to comment Share on other sites More sharing options...
exciter1 Posted June 24, 2015 Share Posted June 24, 2015 If I could have liquid LEGO, that would be cool. 2 Quote Link to comment Share on other sites More sharing options...
feed Posted June 24, 2015 Share Posted June 24, 2015 With natural gas and oils recent erratic pricing, any company that is completely dependent on it as a feedstock will be looking at alternatives. So I don’t doubt that Lego are looking for alternatives to mitigate risk and reduce costs, and it’s never bad publicity to announce a commitment to sustainability. I work automotive and the drive to shift to non-oil based plastics, particularly for in car is pretty significant. 15 years is nothing for a major change to plant. Quote Link to comment Share on other sites More sharing options...
biking_tiger Posted June 24, 2015 Share Posted June 24, 2015 Just a smart marketing campaign. Reminds me of Bezos with his drones just prior to the holiday shopping season in 2014. I have no doubt TLC is committed to pumping out as much Chinese plastic as they can in the near future.Winner, winner, chicken dinner. 2 Quote Link to comment Share on other sites More sharing options...
Ed Mack Posted June 24, 2015 Share Posted June 24, 2015 Aren't the Chinese already using alternative materials? 4 Quote Link to comment Share on other sites More sharing options...
Ed Mack Posted June 24, 2015 Share Posted June 24, 2015 As soon as the first new LEGO set is produced with the "new" material, all of the old sets will increase in value. They don't make them like the used to! 3 Quote Link to comment Share on other sites More sharing options...
GhostDad Posted June 24, 2015 Share Posted June 24, 2015 China recently signed an agreement with the US in which, and I swear I am not making this up, "China intends to achieve the peaking of CO2 emissions around 2030". In either words, whatever incredibly high, unspecified and as yet unapproached by any nation in the history of the world (China is already the #1 CO2 emitter) emissions number China achieves in "around 2030" will be their peak emissions number, maybe. This (China) is a nation that knows how to negotiate. You can read the text of the Whitehouse press release here:https://www.whitehouse.gov/the-press-office/2014/11/11/us-china-joint-announcement-climate-change Quote Link to comment Share on other sites More sharing options...
jay4e Posted June 24, 2015 Share Posted June 24, 2015 (edited) As long as oil keeps plentifully flowing, their is no real value in change to a more "green" material. If the demand for oil based plastics drops off faster than oil production, the stuff will just be dumped in a land fill. Now putting R&D dollars into alternatives now is just good business sense. At some point the oil flow will slow, and who ever has the tech and patents to viable alternatives will be sitting pretty.Also a press release getting LEGO all over the news, during the slowest quarter of the year for toy sales, well thats just good business sense too. Plus a final nail in that whole window licker news cycle, which honestly may have also been a genius marketing stunt... Edited June 24, 2015 by jay4e Quote Link to comment Share on other sites More sharing options...
Cross Posted June 25, 2015 Share Posted June 25, 2015 I was disappointed to learn that, up until June of 2013, 94% of Lego ABS was lead-based. Quote Link to comment Share on other sites More sharing options...
Grolim Posted June 25, 2015 Share Posted June 25, 2015 I have some non-plastic Lego* * not actually made by Lego They are metal and chrome plated. Desk toy basically. The clutch power is abysmal though 1 Quote Link to comment Share on other sites More sharing options...
Cross Posted June 25, 2015 Share Posted June 25, 2015 Those look really cool... I'd put that on my desk in a minute.New idea for TLG: edible Lego's? Build it... play with it... then send it to school with the kids as lunch. That's a triple-play. Quote Link to comment Share on other sites More sharing options...
wceagles Posted June 25, 2015 Share Posted June 25, 2015 this has been posted before..looks very cool! http://www.boredpanda.com/edible-lego-brick-gummy-diy-king-of-random-grant-thompson/ 1 Quote Link to comment Share on other sites More sharing options...
Recommended Posts
Join the conversation
You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.