Selling Lego on Amazon.com

[vasp]

4 hours ago, Darth_Raichu said:

For sets with 2 (or more) ASINs on Amazon.  Would Amazon have any problem if I use my FBA inventory from 1st ASIN to fulfill FBM order from the secondary ASIN ?  Does anyone know if this break any Amazon's rule?

No Issues last year. Not sure about this year. Amazon rules change on the fly.

3 hours ago, pharmjod said:

How would you even do that? You'd have to place an order and do a new shipping address for the customer right? You'd be incurring a double whammy of fees.

Why double whammy if you do a fulfillment order. All you pay is shipping.

[vasp]

27 minutes ago, landphieran said:

You pay the fee's for the fbm order, then the cost of the shipping fulfillment from Amazon. I recently did it for a large set and shipping was 10.95 which was 8$ cheaper than it would of cost me + cost of box and labor (minus the cost of sending the inventory to Amazon).

Fulfillment orders for large sets are generally cheaper (due to the shipping savings), smaller items usually cost more to ship through fulfillment.

The only issue is sometimes amazon will decide to slap the UPS or other shipping label right on the box and send it out. 

[cladner]

On 10/31/2022 at 1:44 PM, cladner said:

up to 591.  

up to 710 but at least the listing loads to where u can purchase it now, most of the time.

https://www.amazon.com/Holiday-Santas-Sleigh-Exclusive-40499/dp/B09HNZ431F

Edited November 16, 2022 by cladner

[Bricklectic]

6 minutes ago, cladner said:

up to 710 but at least the listing loads to where u can purchase it now, most of the time.

https://www.amazon.com/Holiday-Santas-Sleigh-Exclusive-40499/dp/B09HNZ431F

nothing for me

[cladner]

6 hours ago, Bricklectic said:

nothing for me

lol - gummed up listing.  at least the seller count has fallen to 708. 

[Darth_Raichu]

Are we close to the upper limit of Amazon selling platform?  Has anyone else noticed the same behavior on other ASINs with 700+ sellers?

[exciter1]

11 minutes ago, Darth_Raichu said:

Are we close to the upper limit of Amazon selling platform?  Has anyone else noticed the same behavior on other ASINs with 700+ sellers?

Fish tank is only up to 461 sellers, but also not sellable at this time.

[redcell]

17 minutes ago, Darth_Raichu said:

Are we close to the upper limit of Amazon selling platform?  Has anyone else noticed the same behavior on other ASINs with 700+ sellers?

What kind of crack are you smoking???  Haven't you watched Youtube recently?  There's nothing but opportunity, opportunity, opportunity out there for investors.

[Darth_Raichu]

5 minutes ago, redcell said:

What kind of crack are you smoking???  Haven't you watched Youtube recently?  There's nothing but opportunity, opportunity, opportunity out there for investors.

I have not paid attention lately.  Last time I heard LEGO was better than gold. 

Need to open up my YouTube to check if that is still the case.

[Bold-Arrow]

1 minute ago, Darth_Raichu said:

I have not paid attention lately.  Last time I heard LEGO was better than gold. 

Need to open up my YouTube to check if that is still the case.

Start your own channel. The True Tales of Reece Seller: How I became a rich B*tch 

[Darth_Raichu]

17 minutes ago, Bold-Arrow said:

Start your own channel. The True Tales of Reece Seller: How I became a rich B*tch 

Good idea. Lemme go rent a Lambo and a multimillion dollars house to show my success...

 

[Bold-Arrow]

Just now, Darth_Raichu said:

Good idea. Lemme go rent a Lambo and a multimillion dollars house to show my success...

 

bonus points if you do it shirtless for the WOW factor 

[Darth_Raichu]

Just now, Bold-Arrow said:

bonus points if you do it shirtless for the WOW factor 

Nah.  I go with tank top and Mr T style gold chains to project respect.

[brickolodon]

5 hours ago, Darth_Raichu said:

Are we close to the upper limit of Amazon selling platform?  Has anyone else noticed the same behavior on other ASINs with 700+ sellers?

https://smile.amazon.com/LEGO-Classic-Creator-Bricks-Animals/dp/B085H6X36D/ref=sr_1_2?crid=21BFZV6VNLT8Z&keywords=lego+11011&qid=1668628592&s=toys-and-games&sprefix=lego+11011%2Ctoys-and-games%2C127&sr=1-2

[Bold-Arrow]

Account Health Assurance helps you address issues without account deactivation

 

 

Today, we are launching Account Health Assurance (AHA), a new benefit for sellers who consistently achieve a high Account Health Rating (AHR). With Account Health Assurance, we will no longer deactivate your selling account as long as you work with us to resolve any issues.

We have heard that you want greater visibility into your account health and risk of deactivation. We recently launched the Account Health Rating, which indicates your risk of account deactivation. Now, with Account Health Assurance, we are excited to offer this new benefit to sellers with a strong track record – providing greater peace of mind that your account will not be deactivated.

Account Health Assurance is a benefit for professional sellers in our US and Canada stores (other countries will be launched over the coming months) who maintain an AHR score of 250 or higher for at least 6 months (with no more than 10 days where their AHR dropped below 250), and have a valid emergency contact number on file.

When you encounter an issue that would otherwise result in account deactivation, an account health specialist will proactively reach out and explain step-by-step what the issue is and how to address it. As long as our team can reach you within 72 hours and you work with us to address the account issues, your selling account will not be deactivated. By knowing that your account health is safe, you can spend more time focused on growing your business.

When you become eligible for Account Health Assurance, you will be enrolled automatically and will receive an email notification. There is no charge for Account Health Assurance.

 

[exciter1]

13 minutes ago, Bold-Arrow said:

Account Health Assurance helps you address issues without account deactivation

 

 

Today, we are launching Account Health Assurance (AHA), a new benefit for sellers who consistently achieve a high Account Health Rating (AHR). With Account Health Assurance, we will no longer deactivate your selling account as long as you work with us to resolve any issues.

We have heard that you want greater visibility into your account health and risk of deactivation. We recently launched the Account Health Rating, which indicates your risk of account deactivation. Now, with Account Health Assurance, we are excited to offer this new benefit to sellers with a strong track record – providing greater peace of mind that your account will not be deactivated.

Account Health Assurance is a benefit for professional sellers in our US and Canada stores (other countries will be launched over the coming months) who maintain an AHR score of 250 or higher for at least 6 months (with no more than 10 days where their AHR dropped below 250), and have a valid emergency contact number on file.

When you encounter an issue that would otherwise result in account deactivation, an account health specialist will proactively reach out and explain step-by-step what the issue is and how to address it. As long as our team can reach you within 72 hours and you work with us to address the account issues, your selling account will not be deactivated. By knowing that your account health is safe, you can spend more time focused on growing your business.

When you become eligible for Account Health Assurance, you will be enrolled automatically and will receive an email notification. There is no charge for Account Health Assurance.

 

No charge until next quarter.

[Bold-Arrow]

8 minutes ago, exciter1 said:

No charge until next quarter.

probably just a ploy to get those with a score under 250 to get their act together. less accounts suspended , more sellers, more buyers ( better experience),  more fees , and which leads to : more $$ for amazon 

[vasp]

AHR of 250 is bullshit. How many sellers have above 250.

My ODR is "0" and IPI is above 450.

They never told us what they calculate to get to the AHR.

Not sure if only BIG sellers have an AHR of above 250

[Bold-Arrow]

2 minutes ago, vasp said:

AHR of 250 is bullshit. How many sellers have above 250.

My ODR is "0" and IPI is above 450.

They never told us what they calculate to get to the AHR.

Not sure if only BIG sellers have an AHR of above 250

I posted the formula few weeks back, if you want to scroll . it is heavily volume dependent 

[biking_tiger]

They're trying to crush small timers. 

[redcell]

I do think that it is important to note that this is not so much of a "let's screw the little guy" as it is "let's give greater certainty to the big guys."  Whenever I've had the opportunity to provide feedback directly to Amazon, I have consistently stressed the fact that the uncertainty created by the way they do certain things increase the risk of becoming too reliant on their platform.  I'm sure they've gotten similar feedback from countless sellers and this is one way that they've tried to address it.  The thing that gives me some level of comfort with this is that they seem to have realized that there are limits on the extent to which they can rely on automation and there is a need at some level to have someone with an actual brain consider certain situations.

[Darth_Raichu]

4 hours ago, vasp said:

AHR of 250 is bullshit. How many sellers have above 250.

My ODR is "0" and IPI is above 450.

They never told us what they calculate to get to the AHR.

Not sure if only BIG sellers have an AHR of above 250

Assuming no violation, you just need to successfully fulfill 2600 orders in 180 days to get AHR = 252

Technically, 867 orders / month is not that big of an operation

Quote

To ensure your AHR is evaluated in context of the size of your business, you also gain 4 points for every 200 successful orders you fulfilled over the last 180 days.

 

[Bold-Arrow]

4 hours ago, redcell said:

I do think that it is important to note that this is not so much of a "let's screw the little guy" as it is "let's give greater certainty to the big guys."  Whenever I've had the opportunity to provide feedback directly to Amazon, I have consistently stressed the fact that the uncertainty created by the way they do certain things increase the risk of becoming too reliant on their platform.  I'm sure they've gotten similar feedback from countless sellers and this is one way that they've tried to address it.  The thing that gives me some level of comfort with this is that they seem to have realized that there are limits on the extent to which they can rely on automation and there is a need at some level to have someone with an actual brain consider certain situations.

the cynical person in me ( that would be 95% ), think this is another step to force FBA

[Darth_Raichu]

39 minutes ago, Bold-Arrow said:

the cynical person in me ( that would be 95% ), think this is another step to force FBA

With the amount of emails and phone calls asking me to join Amazon Customer Support for FBM, I tend to think Amazon want me to stay FBM...

Either that or they watched my video with the rental Lambo....

[landphieran]

I'm under the impression, Amazon wants to grant people who's livelihood is at stake to feel more comfortable selling. Imagine you're supporting family on your 3rd party business and get shut down due to fraudulent ip claims from a competitor. It would be devistating and may limit someone from using FBA to it's fullest.

The health number is definely a cost cutting measure to target sellers who are more likely full time and committed to selling.

 

That being said, you need 450 orders a month or something like 15 orders a day. You could buy some tiny Lego sets at 6-8$ and achieve this for 20-24k.