Interesting Perspective and Tidbits of Information for Canadian LEGO Investors

Good news for some, bad news for some and irrelevant news to others! Must be a BigBlueDogBricks post by yours truly, Veegs! "The True North Strong and (Almost?) Free - Loonie Slide to 59!" That phrase plays on the words to our National Anthem O Canada, and is possibly amusing to some? First, a link to the article - although most major Canadian papers had this or a variation on it today: http://www.cbc.ca/news/business/macquarie-loonie-forecast-1.3401644

As the article states, the loonie (Canadian $1 dollar coin, for those unaware) is forecasted to continue its slide against the U.S. Greenback, perhaps to an (shudder) all time low. Grim things for some in the Canadian economy, but probably pretty good for Lego investors up north. The forecast also indicates this low rate might be the norm until 2018 although I hesitate to put much stock in a prediction that far off. So, my spin – feel free to disagree or grab pitchforks, or agree heartily and raise a toast to me in the comments.

#1 Cheapest Lego Sets in the World?
I'm no math-magician – I'm an English teacher, damnit, but if these forecasts are correct it will be cheaper to buy some (if not all) sets in Canada, especially a slew of sets that have a small current price gap compared to the US. Fairground Mixer, Slave 1, etc (the list is long). A 20 or 30% discount in Canada might now give Canadian buyers a buy-in on sets that would rival some of the greatest TRUTH Tactics deals I've seen or super-out-of-the-way-major-discount finds in the Daily Deals US/CAN thread (which are mostly US deals). For sellers close to the border, stock runs to Canada might be more common, or bulk buys from Brickpicker to Brickpicker across the border. I know some US 'pickers are already buying exclusives in Canada, but I'd expect that number to grow if the advantage continues to widen making it financially feasible/more enticing for our southern brothers/sisters to come north to buy. Right now Canadians are at a small advantage – another 10 cent drop pushes that advantage noticeably.

#2 Ability to Undercut American Sellers
For me, the U.S. Market sets Lego prices in Canada, and I use them as a baseline when pricing items. I assume a lot (if not almost everyone) does the same. In the last few weeks I've sold a few sets to US buyers after not selling much in the previous entire year. Coincidence? Perhaps. I do know that even with higher shipping costs (on average, based on BP threads and info) from Canada, the slide of the loonie more easily allows me to attract US buyers and opens up a new marketplace for me (and other Canadians) that earlier either couldn't or wouldn't be able to compete with US sellers. I think over the holiday season, over a hundred Sea Cows were sold to Canadians (likely mostly investors, including yours truly!) with many getting them for $175 or $180 CAD, tax in. That is insane! That is about $125 USD according to the currency exchange site I punched these numbers into. If Canadians can continue to get great deals in addition to a favorable exchange rate, US investors might find the marketplace even more crowded than before. I'd say buy in price and set choice becomes even more important in this environment. In addition, for those buying on credit or accruing debt, more potential sellers (Canadians) that are already good at listing, printing labels and being pretty efficient entering the market should breed more caution. The investor with the lowest buy in can undercut others (if necessary) either forcing competitors to take a loss or hold sets longer. I know the Sea Cow is 'hot' right now, but there was likely enough stock sold at rock bottom prices in Canada to effectively undercut most sellers on eBay for quite some time. Of course, there are plenty of other factors, but the Sea Cow seems to me to be an example of how a cheap loonie coupled with good Canadian deals could really affect the reselling marketplace in at least the short term.

#3 Short Golden Age?
Tough to imagine that The Lego Group will keep Canadian prices cheaper or even balanced relative to American prices if the loonie indeed loses value and stays low until 2018, as predicted. Future sets might get a new pricing structure. A worst case scenario would be a new pricing structure on all currently available sets, suddenly decreasing the pricing advantage in place now.

For global users, I don't know if this will impact you much, but it could be a heads up that currency fluctuations should be part of your investing homework (I did mention I'm a teacher) as changes in your region/target markets will happen and you need to be able to adapt and try to make the situation work for you and your bottom line.

Veegs (BigBlueDogBricks)